The Central Learning and Study Building and its forecourt are seen from a bird's-eye view. The sky is slightly cloudy.










TEACHING




Here you can find an overview of the courses offered by the Chair of Marketing and Innovation Management, as well as information on topics and the allocation procedures for theses.













Bachelor's Module






  • Legende





    Type



    LeLecture



    ExExercise



    SEMSeminar



    PSProject Seminar



    CSCase Study




    Term




    takes place




    is recorded





















































Modul Type Term ECTS
WiTe'25/26 SuTe'26 WiTe'26/27 SuTe'27 WiTe'27/28 SuTe'28
Recent Developments in Innovation Management
SEM

6
Marketing Performance Management
Le

6











Master's Module






  • Legende





    Modul



    BBachelormodul



    MMastermodul




    Type



    LeLecture



    ExExercise



    SEMSeminar



    PSProject Seminar



    CSCase Study




    Term




    takes place




    is recorded




































































































Modul Type Term ECTS
WiTe'25/26 SuTe'26 WiTe'26/27 SuTe'27 WiTe'27/28 SuTe'28
Innovation Management
Le

6
Strategic Marketing
Le
Ex

6
Advanced Research Methods (NEW)
Le
Ex

6
Current Issues in Innovation Management
SEM

6
Practice Project (NEW)
SEM

12
Research Project (NEW)
SEM

12






















Sie haben noch fragen?


Sind Sie sich unsicher, ob eine Veranstaltung für Ihre Ziele die richtige ist? Zögern Sie nicht, uns zu kontaktieren!




Professur für Marketing und Innovationsmanagement

Wirtschaftswissenschaftliche Fakultät

Georg-August-Universität Göttingen

Platz der Göttinger Sieben 3

(Oeconomicum)

Sekretariat in Raum 1.206

37073 Göttingen




Tel. 0551 39-26546

Fax 0551 39-26547

innovationsmanagement@wiwi.uni-goettingen.de


Sprechzeiten: nach Vereinbarung