List of Publications

Doctoral Thesis:

• Hasanzade, V. (2022). Marketing the sustainable - Fostering Behavioral Intentions Through Information Transparency, Göttingen.

Articles in Scientific Journals:

• Diallo,M.F./Lambey,C./Hasanzade,V./Osburg,V.-S. (2023). Do socio-cultural factors affect the relationships between CSR and loyalty in retailing? A three-country investigation. International Journal of Retail & Distribution Management, ahead-of-print.
• Hasanzade, V./Elshiewy, O./Toporowski, W. (2022). Is It Just the Distance? Consumer Preference for Geographical and Social Proximity of Food Production. Ecological Economics, 200, 107533.
• Hasanzade, V./Osburg, V.-S./Toporowski, W. (2018). Selecting Decision-Relevant Ethical Product Attributes for Grocery Shopping. Management Decision, 56(3), 591-609.


Book Chapters:


• Hasanzade, V./Elshiewy, O./Toporowski, W. (2022). Consumer Preferences and Their Willingness to Pay for Local Products (by Means of Consumer Ethnocentrism): An Abstract. In: Pantoja, F., Wu, S. (eds) From Micro to Macro: Dealing with Uncertainties in the Global Marketplace. AMSAC 2020. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham.


Accepted Conference Articles:


• Hasanzade, V./Toporowski, W. (2020). Let’s Get Digital – Can Digital Product Information Influence Consumers’ Purchase Intention for Local Products? 7th Nordic Retail and Wholesale Conference (NRWC). Umeå, Sweden.
• Hasanzade, V./Elshiewy, O./Toporowski, W. (2020). Consumer Preferences And Willingness To Pay For Different Aspects of Local Food Products (By Means of Consumer Ethnocentrism). In Academy of Marketing Science (ed.): Proceedings of the 48th AMS Annual Conference, Miami, USA.
• Hasanzade, V./Toporowski, W. (2020). “Scan What You Can – The Effectiveness of Digitally Provided Product Information in Driving Consumers’ Retailer Perception and Purchase Intention for Local Products.American Collegiate Retailing Association (ACRA, AMA SIG) 2020 Conference. New Orleans, USA.
• Hasanzade, V./Toporowski, W. (2020). Consumer Preferences for Corporate Social Responsibility Actions and its Impact on Customer Loyalty – An Empirical Investigation in Food Retailing. 27th Recent Advances in Retailing and Consumer Science Conference (RARCS), Baveno, Italy.
• Hasanzade, V./Elshiewy, O./Toporowski, W. (2019). Consumer Preferences And Their Willingness to Pay For Local Products. In Proceedings of the 10th EMAC Regional Conference: Innovations in Marketing Models and Customer Experience Management: Emerging Markets Perspectives (p.49). Sankt Petersburg, Russia.
• Hasanzade, V./Beeck, I./Toporowski, W. (2019). “There’s an App for That!” – How Digitally Provided Information About Regional Products Affect Consumers’ Retailer Perception and Purchasing. In Proceedings of the 48th EMAC Conference (p.544). Hamburg, Germany.
• Hasanzade, V./Beeck, I./Osburg, V.S./Toporowski, W. (2018). There’s an App for That! Local Consumerism and the Effectiveness of Product Information Disclosure on Brand Equity Metrics. 13th Global Brand Conference (GBC). Newcastle upon Tyne, England.
• Hasanzade, V./Beeck, I./Toporowski, W. (2017). Show Me the Origin of My Milk! How Different Display Formats of Product Origin Information Affect Purchase Intention. In Proceedings of the 19th International Conference on Research in the Distributive Trades of the European Association for Education and Research in Commercial Distribution (EAERCD) (p.3). Dublin, Ireland.
• Hasanzade, V./Osburg, V.-S./Toporowski, W. (2017). Determinants of Consumers Ethical Purchasing Behavior – The Challenge of Selecting Decision-Relevant Ethical Product Attributes. In Rasouli, S./Timmermans, H. (ed.): Recent Advances in Retailing and Services Science, Proceedings of the 24th Recent Advances in Retailing & Services Science Conference, European Institute of Retailing and Services Studies (EIRASS) (p. 30). Vancouver, Canada.