RESEARCH INTERESTS
- Consumer Purchase Decisions
- Labelling Strategy
- Food Choice and Consumption (Health)
ACADEMIC CAREER
since October 2020
Georg-August-Universität Göttingen, Germany
Doctoral Studies
August 2015 - December 2017
Norwegian School of Economics, Norway
University of Mannheim, Germany
Master of Management (M.Sc.)
Master Thesis:
Integration in Product/Market Expansion M&A: a Multiple Case Study Analysis of German Companies
March 2009 - December 2013
University of Brasilia, Brazil
Bachelor of Arts (B.A.)
Major:
Economic Science
PROFESSIONAL CAREER
since October 2020
Georg-August-Universität Göttingen, Germany
Chair of Marketing and Consumer Behavior (Prof. Boztuğ)
Research Assistant
September 2018 - August 2020
Eins energie in Sachsen
Product Management
July 2017 - December 2017
Nestle Germany
Business Development internship
February 2017 – June 2017
University of Mannheim
Sales and Service Marketing Teaching Assistant
March 2014 – March 2015
Brazilian Micro and Small Business Support Service (SEBRAE)
Project Management Trainee
April 2013 – July 2013
University of Brasilia
Econometrics’ Tutor
October 2012 – February 2013
University of Brasilia
Industrial Organization’s Tutor